Thomas Kilroy

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[Video] Sky F1: Monaco GP by George the Poet

When it comes to marketing and creating that emotional connection with it's audience, nothing even comes close to Formula 1 these days. In case you missed it, take a look at this piece performed by George the Poet that SKY F1 put together for the Monaco Grand Prix which was shown live earlier today. A master stroke in bonding sport, glamour and history into one single point of sheer exhilaration.

Enjoy.